Writer who provides her thoughts on motherhood, women's fashion and graphic design on her popular self-titled blog. She has also served as the CEO and Editor-in-Chief of HijUp Magazine.
She earned a degree in multimedia from the Bandung Institute of Technology and began blogging in 2006.
She is the creator of the womenswear brand Casa Elana.
She has daughters named Aurora and Alana.
She has taken Instagram photos with Indonesian model Ketrin Agustine.