Top-rated cruelty free beauty influencer who became known for his makeup tutorials on both Instagram and YouTube. Some of his credits include Superdrug's first male model and New Look's first male model in a full face of make-up.
Before joining YouTube, he studied at Ormiston Venture Academy. He launched his channel in 2014 as an escape from bullying in school.
He is a former partner of AwesomenessTV. He won the Creators Choice Awards' Best Humor YouTube award.
He grew up in Norwich, England. He is openly gay across his social platforms.
Fellow YouTuber lisbug AKA Lisa Schwartz reacted to and subscribed to his channel.