Fashion blogger and entrepreneur first known for penning the blog Style-Roulette. She would later siphon her immense social following into her self-titled YouTube channel. Her channel is home to hauls, lookbooks, tutorials, vlogs, and more.
She was working in fashion PR before launching her blog in 2010.
A verified Instagram star known for posting daily style and travel photos, she has earned more than 320,000 followers.
Her boyfriend, Daniel Baldock, is a branding and influencer consultant.
Friends with Sophia Phiaka Kirstein, the two have lived together and appeared on each other's Instagram accounts.