Beauty and lifestyle vlogger known popularly for style advice, DIYs, and hauls. She also has a second channel for vlogs called BelindasLife.
She created her YouTube channel in May 2010 but the first video on her channel wasn't posted until October 2011.
One of her most popular videos "5 inexpensive ways to re-decorate your room! (Updated Room Tour)" earned her well over 1 million views.
Though she was born in Indiana, she lived many years in Chicago, Illinois. She married Ricardo Villa in June 2014.
She and Liz from iheartmakeup92 met up and posed for photos together at BeautyCon LA in 2015.