Lifestyle blogger who is known for specializing in fashion, modeling, and promotional content through her AppleBum website. She has worked as an ambassador for several companies including Net-a-Porter, Nina Ricci, and Swarovski.
She first began her blog in Russia in 2005, making her one of the pioneers of online blogging for the country. She began earning international recognition in 2014 when she came to the United Arab Emirates by Dubai Tourism.
She attended the Private Polo Tournament hosted by Ralph Lauren at the Dubai Polo & Equestrian Club in March of 2018.
She often shares pictures with her husband Sergey Bespalov who is a professional photographer from Dubai.