Fashion journalist and stylist known for his popular blog Coolhunting on which he discusses fashion trends and news. He's also worked as a television host and correspondent for shows like Batalla de Estilos (Style Battle). He has over 90,000 followers on Instagram.
He studied journalism at the University of Valladolid and went on to get a masters in Journalism in Television at the Antonio de Nebrija University.
He's also the author of his own style guide titled Alter Ego.
He's lived in Madrid.
He's been photographed with various celebrities on his Instagram including Lindsay Lohan.