Instagram star known as Amy the Mermaid who became popular for her mermaid-inspired hair. She became one of the first to have rainbow dyed locks and has attracted over 310,000 Instagram followers and growing.
She began experimenting with dying her hair at the age of 12 and has dyed it nearly every color under the sun.
She dyes her hair herself and was featured in an Allure article titled It Only Takes 20 Minutes to Create #RainbowHair.
Her real name is Amy Withal.
She and Mermaid Mo are both mermaid themed social media stars.