Lipstick lover known for her self-titled beauty YouTube channel where she posts makeup tutorials, reviews, and unboxing videos. She has garnered a following of more than 100,000 subscribers.
She first joined Twitter in December 2010, long before the creation of her YouTube channel.
One of her most popular videos is "HUGE LIP BALM HAUL! :D" posted in November 2014.
She has often featured photos of her cousin Hailey on her Instagram account.
At the 2015 IMATS Los Angeles convention, she met and got photos with fellow makeup reviewer Amanda Ensing.