John Keegan

About

Dating and confidence coach, content creator, and entrepreneur known for being the founder of The Awakened Lifestyle. He is also known for his @johnkeeganlifestyle social media presence on YouTube and Instagram where he posts dating and confidence coaching content like real-world approach advice, conversation breakdowns, mindset tips, and short street-style coaching clips alongside longer-form educational videos on his YouTube channel.

Before fame

He studied psychology and developed an early interest in acting, spirituality, and human behavior. He became fascinated with how people connect and communicate which eventually led him to experiment with real-world social interaction as a skill. He launched his coaching identity under the name Awaken in 2007. He began teaching men how to approach others, start conversations, and build confidence in everyday situations. He had built a dedicated blog and coaching platform under The Awakened Lifestyle by 2010. He gained early mainstream attention in 2010 when he appeared in video segments connected to Huffington Post and Spike TV. He began sharing content on YouTube in 2013.

Trivia

He became part of internet pop culture in 2011 when Humans of New York profiled him as "the dating coach," and later that year his work was referenced by Entrepreneur Magazine.

Family life

He is from New York City, New York.

Associated with

He has been featured in Humans of New York which was created by Brandon Stanton. His work was praised by Lisa Oz in 2019.