Known as a "Lifestyle Specialist" and music industry influencer, he is an entrepreneur, radio and television host, and the senior vice president of brand marketing at Combs Enterprises, owned by Diddy. He also runs the company's television channel Revolt TV.
He worked as a promoter in Atlanta. He made his way to a position at Jay Z's Roc-A-Fella Records, where he also helped the brand marketing for Axe Body Spray. In the early 2000s he was one of the business people behind the girl group Dream. He created the upscale clothing line Ryan Kenny, worn by various celebrities, and then went on to create his own label Studio 43.
After the success of his clothing label Ryan Kenny, he was named one of the 75 Most Powerful Blacks in Corporate America by Black Enterprise's in their February 2005 issue. He is also heavily involved in the Combs Enterprises brands, Ciroc Vodka and Deleon Tequila. Through Revolt TV, he created Revolt University, which gets millennials involved in creative marketing on various campuses.
He married Jessica Burns in 1999. They have two sons.
The rapper Wale was his first big sign at his own record label Studio 43.