Life and style blogger who has built a following documenting her distinct black & white style on her self-titled blog. Her blog following also extends to her Instagram account which has more than 290,000 followers.
In April 2009, she began her social media career by creating her Twitter account.
She has a self-titled YouTube channel where she has posted lookbooks, travel vlogs, and beauty tutorials.
In October 2017, she celebrated National Boyfriend day with her boyfriend. He is known on Instagram as pogipeter.
Both she and Sophia Molen are fashion bloggers known for their neutral styles.