The daughter of renowned Brazilian evangelical Edir Macedo, she has gained her own fame writing about her life on her self-titled blog. She is particularly known for discussing beauty, health, food, and religion on her blog.
Born with a cleft lip and palate, she was bullied as a child before she was able to get corrective surgery.
She has become a social media savant, earning followings on Instagram, YouTube and other platforms.
She and her husband, Julio Freitas, have two children, Vera and Louis. Born in Brazil, she was primarily raised in the United States. Her sister, Cristiane Cardoso, is a renowned author.
Like Lu Ferreira, she is a popular Brazilian-born blogger.