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About
Founder of the B2B content strategy company iconiContent and Chief Content Officer at 9 Operators. He is the former Head of Marketing at Recart, and former editor-in-chief at Shopify. On LinkedIn, he shared posts about partner marketing and making YouTube thumbnails. His featured podcast, Operators, is available on Spotify and Apple Podcasts. Forbes Magazine has listed him among the Top 10 B2B content marketers. He mainly uses Twitter (X) for posting his content. His Twitter account currently has 36,400 followers and he has tweeted 53,700 times.
Before Fame
He earned a Bachelor's Degree in English from Southern Oregon University.
Trivia
His work has appeared in The New York Times, Mashable, Entrepreneur, Business Insider, Lifehacker, Inc., and Success Magazine. As of February 8, 2025 he has been sober for 12 years. He discusses his journey in sobriety at length on his podcast series and mentions his sobriety date in his posts on social media.
Family Life
In May 2025, his oldest daughter shipped out to basic training in the Navy.
Associated With
He reposted a meme from The Office featuring Steve Carell and Rainn Wilson.