Producer and concert manager from Brazil who founded the Samba Recife Music Festival. It went on to become the largest samba music festival in the world.
He started Samba Recife in 2004.
He was named one of the Top 9 Entrepreneurs in Recife in 2018.
He's married wife Cocoa and they share two children named Bela and Beatriz.
He's produced concerts for many other artists including Brazilian singer Seu Jorge.