About
Lifestyle blogger and member of the Swedish beauty and lifestyle blog network Metro Mode.
Before fame
She first began posting to her eponymous blog in February of 2011.
Trivia
A partner and co-founder at Helium Studios, an event and PR agency, she often posts about her business on her self-titled blog.
Family life
Her girlfriend, Margaux Dietz, is also a popular blogger.
Associated with
She guest starred alongside fellow Swedish lifestyle blogger Hanna Friberg on the Monday Pepp podcast.