Skyrocketed to fame after the release of her debut single "Pillow." She first gained a following by posting song covers of popular artists on her self-titled YouTube channel. The channel has more than 1.4 million subscribers.
During high school, she began performing at school at the recommendation of her music teacher. Then, at eighteen, her parents gave her recording software and she began posting music to YouTube.
She was born Michelle Davina Hoogendoorn in Rotterdam, Netherlands. Her parents are named Astrid and Simon. She has two siblings.