Dietrich Mateschitz

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Birthday
20, 1944
Birthplace
Austria
Birth Sign
Taurus
Birthday
20, 1944 (age 74)
Birthplace
Austria

About

Known best as the co-founder of Red Bull, this businessman had, by 2012, accumulated more than five billion dollars from the sale of energy beverages.

Before Fame

After studying for a decade at the Vienna University of Economics and Business Administration, he began work in the marketing department of the London-based Unilever company.

Trivia

While he was working for a German company called Blendax, he traveled widely and, on one trip, met Chaleo Yoovidhya, the Thai founder of the Krating Daeng energy drink that would later be transformed into Red Bull.

Family Life

He grew up in Styria, Austria, as a member of a family of Slovenian and Croatian heritage. He fathered one son out of wedlock.

Associated With

In 2005, he became the co-owner of the Formula One racing team Minardi and re-branded it as Scuderia Toro Rosso. His newly purchased Red Bull Racing team went on to win a major championship with driver Sebastian Vettel at the wheel.