Social media star who became widely known for her Instagram account. She gained popularity there for her fashion, makeup, and lifestyle blogging.
She began publishing regularly to Instagram in October 2015.
She launched her own self-titled lifestyle vlogging YouTube channel. She and her business partner Emily run The She Jewels, a handmade luxury scrunchie business based out of Gilbert, Arizona.
She has featured her mother in YouTube vlogs. Her dog Ollie has his own Instagram account at homeboyollie. She was born Emily Loderup and married Johnny Fuller in 2020.
She has expressed her fandom and admiration for Jenn McAllister's Jennxpenn YouTube channel.