Journalist and businessman who founded MF Press Global, one of the biggest press companies in Brazil. Additionally, he is a philosopher who published the book Viver Pode Não Ser Tão Ruim (2017).
He was raised in the Vila da Penha neighborhood of Rio de Janeiro, Brazil.
He has been considered one of Brazil's most intelligent men, becoming a member of Mensa International.
He is the son of Portuguese woman Maria Ascenção de Abreu Rodrigues.
Online influencer Bella Falconi has been one of his clients.