Luise Drechsler

About

German content creator who grew an online following sharing content about beauty products and overall lifestyle. She has garnered more than 170,000 followers on lubella_beauty Instagram account, and 70,000 subscribers on her Lubella YouTube channel.

Before fame

She earned a master's degree in education.

Trivia

She posts many haul videos about products from the drugstore 'dm'. She started posting videos on YouTube in 2014. Her YouTube video "KRASSE DROGERIE DUPES November 2022 | Câline, Charlotte Tilbury, Essence uvm. | Lubella" got more than a quarter of a million views.

Family life

In July 2025, she posted a photo celebrating 15 years with her partner, Willy.

Associated with

In December 2025, she posted a video with fellow content creator cindyjane.