Founder of the hijab line Ricis Style, she is a widely successful social media phenomenon who went viral for her daily tutorials on hijab style and inspiration. She has amassed a whopping 16 million Instagram followers to her riaricis1795 account.
She became popular in early 2016 from her self-titled YouTube channel Rici's Official.
She has amassed more than 17 million YouTube subscribers as well as 2 billion views and growing from her daily hijab vlogs.
She is originally from Indonesia. Her sister is Indonesian actress Oki Setiana Dewi; she has a niece named Maryam Nusaibah Abdullah.
She and Ascia AKF are both Instagram stars who founded their own hijab fashion line.