Short form video creator who has risen to fame for his notaidenricklef TikTok channel. He has been interviewed by Vanity Teen and has collaborated with The Lonely Avocado.
His previous TikTok account was nopleaseleavenow. He launched his TikTok channel in September 2019.
He sometimes posts Instagram photos featuring his younger cousin.
He has posted a lip sync set to Michael Bublé's song "Feeling Good" on TikTok.