Songwriter, producer and music executive who has had a hand in the creation of hits by some of the biggest names in K-pop, including Park Jin-Young, Kim Dong-wan and Kan Mi-youn. He is the founder and CEO of Big Hit Entertainment.
He graduated from Seoul National University.
He won the Gaon Chart Music Award for Producer of the Year in 2017.
His parents initially discouraged his career in the music industry.
He produced the 2006 Baek Ji-young song "Woo Ah."