Daire Matiluko
#108,820 Most Popular
About
London-based fashion, food, and lifestyle influencer who has established a respectable fanbase through his dairemats TikTok account, where he showcases his passion and expertise on style. His strong presence on social media has helped him accrue over 70,000 followers and has led to partnerships with beloved brands such as ASOS, eBay, and Harrods. He has also served as a brand ambassador for labels including Strawberries & Cream and Nando's UK, as well as a brand marketing manager for Marks and Spencer's clothing and home departments.
Before fame
In 2022, he graduated from the University of Liverpool with a bachelor' s degree in politics and international business. Prior to becoming a respected influencer, he worked for several years as a chef and developed a passion for culinary expression.
Trivia
During his college years, he developed a cookbook specifically aimed at university students. In 2025, he partnered with the eyewear brand SpecSavers to present a curated lookbook of frames that embodied his modern, streetwear style.
Family life
In September 2025, he shared a TikTok video in which he attended his brother's wedding.
Associated with
He and Bryan Perera are both members of the SpecSavers style collective and have been prominently featured by the brand.