Named by Business Insider as one of "The 100 Most Influential Tech Women on Twitter" in 2014, she is a new media journalist and entrepreneur who started the internet video production company Newspepper, as well as a global start-up competition called StartUpWorld.
She began to put together Newspepper in 2007 while pursuing a journalism degree at London Metropolitan University.
She began working as a video correspondent for The Next Web and was a featured cast member on the reality series Start-Ups: Silicon Valley.
She was born in Exeter, Devon, England and would relocate to San Francisco, California. Her brother Ben Way appeared on Start-Ups: Silicon Valley as well and is an entrepreneur himself.
Arianna Huffington made the Business Insider "100 Most Influential Tech Women on Twitter" list as well.