Although he started off as a actor, he would become better known on his family YouTube channel, which he and his wife started in November 2016.
He and his wife's family vlogging channel has become widely popular, amassing over 4.3 million subscribers and growing. He's also a country music singer and has released music videos for his songs on his family's channel.
He married Madison in April 2013. They have twin girls named Taytum and Oakley and another daughter named Halston. In August of 2020, he and Madison welcomed their fourth child and first son, Oliver. In April 2022, they had their fifth child; a boy named Cohen.
In February 2017, he collaborated on a video with web star Jake Paul titled "TAYTUM AND OAKLEY SHOOT WITH JAKE PAUL!"