Perhaps best known to Argentine viewers as the host of ShowMatch, he also produced a number of shows through his production company Ideas del Sur such as Okupas and Los Roldan.
He was a sportscaster on Radio Rivadavia before working on screen.
He bought the Spanish Segunda Division football club CD Badajoz.
He was married to Soledad Aquino from 1986 until 1993 and later married Paula Robles. In 2019 he became engaged to actress Guillermina Valdés. He has five children, Micaela, Lorenzo, Francisco, Candelaria and Juanita.
He worked as an Argentine television host just like Belen Rodriguez.