One half of the sisterly fashion duo Simi & Haze with her identical twin sister Haya who also perform as a DJ duo at festivals such as Coachella. They have appeared alongside famous friends like Kendall Jenner and Bella Hadid and seen their joint Instagram grow to more than 850,000 followers.
She and her sister first gained attention when, at fourteen, they were spotted at several Paris couture shows.
The girls eventually moved to Los Angeles together to study film production and fine art at USC and graduated in the top two-percent of their class.
Her mother is an interior designer and her father is an art collector. She was born in Saudi Arabia, raised in London, and lived in Dubai for high school. Her older brother is a musician.
Both models, she and her sister have become friends with fellow fashion icons like Sami Miro.