Primarily known as a Snapchat influencer, he became a big time personality on the app thanks to his daily storytelling. He has been featured by Forbes, Wired, New York Magazine, USA Today and more.
He studied business, journalism, marketing and advertising at the University of St. Thomas.
He is the CEO of Viral Spark, LLC.
He was born in St. Paul, Minnesota. He has dated Sarah Peretz, who is also popular on Snapchat.
He was a roommate of fellow social media influencer Adorian Deck.