French beauty guru who has gained fame for her Yumi YouTube channel. Her beauty vlogging through makeup tutorials and Algerian product hauls alongside healthy living and lifestyle entries have earned her more than 17 million total views.
She launched her YouTube channel in July 2014.
She has amassed more than 350,000 YouTube subscribers. She has also gained more than 500,000 followers to her yumi_up Instagram account.
She was born and raised in France.
She and Ophelie Duvillard have been pictured together on Instagram.