Designer, marketer, and publicist, as well as the creator of Xtech Commerce, a hosting platform and content design system for virtual stores. Although he sold the company, he remains on board as Head of Global SMB.
He received his bachelor of Social Communication from College of Santos Anjos in 2009.
In early 2018, he sold Xtech to software giant VTEX for $14 million.
In January 2018 he began dating Camila Moraes, who runs her own medical clinic.
Like fellow Brazilian entrepreneur Bel Pesce, he travels the world doing motivational talks about self-starting.