Joa Matar

About

Lifestyle influencer, social media personality, YouTube star, vlogger, and content creator sharing her day to day life, her favorite fashion and makeup products, and tips for family and personal health. She has more than 160,000 subscribers on YouTube. 

Before Fame

She posted her very first vlog on YouTube back in 2019, which was about her weeklong trip in Japan. 

Trivia

Her most popular video features her time trying on wedding dresses with her family, which went viral with more than 700,000 views. Most of her videos showcase her life as a mom and wife, and the products she uses for hair care, skin care, and overall wellness.

Family Life

She and her husband welcomed their first child Liam on June 4, 2025. 

Associated With

Popular YouTuber Shahd Naser is a fellow Lebanese creator and vlogger who shares similar videos on her channel.