Known as Dopest Ethiopian across social media platforms, she rose to fame on Tumblr and was given the opportunity to work with a variety of brands.
She started her Tumblr when she was 13. She began studying film and television in college in 2015.
She was featured in the Huffington Post and international publications for her response to the July 2015 #DontJudgeChallenge started by web video star Em Ford, which backfired dramatically.
She is of Ethiopian heritage and was raised in Los Angeles alongside her younger brother.