He and Nia created a viral video of them lip syncing to a Frozen song in their car. Viewers then requested they begin vlogging their daily lives.
He and Nia went viral again when they released a video in 2015 of Sam testing Nia's urine without her knowledge and revealing to her that she was pregnant; the couple released a video a few days later saying that Nia had suffered a miscarriage. This created a controversy between those who believed that the videos were genuine and those who did not.
Many prominent YouTubers, including Megan Tonjes, have made videos about various controversies surrounding the couple.