Award-winning Filipino film and television star recognized best for his role in the soap opera May bukas pa. He would later portray King Anand in the series Princess and I.
His first television role was as Glenn in the 1980 series Anna Liza.
In 2010, he directed his first feature film, Rosario.
He was born to Bert Martinez and Margarita Pineda. He and his late wife, Liezl Sumilang, had three children. Their son, Alfonso, is also an actor.