Online marketer and public speaker focused on social entrepreneurship. He is the co-founder of Mode Studio, a creator of visual content for social media accounts, as well as The Concept Store, a retail space that sells lifestyle products offline and on.
He received a Bachelor of Science in Marketing from the University of Hull in 2008, and his Masters in Integrated Marketing Communication from Emerson College in 2013.
In 2015 he volunteered in Djibouti, Africa, with nonprofit organization Ayadi Relief.
He has an older brother named Faras who is the co-founder of many of his projects.
He uploaded an exclusive interview with Paul Smith to his Instagram in 2017.