He originally studied illustration at the Central St. Martins, but after sending in photos of his model girlfriend, he was contacted by British Vogue and moved to New York to pursue his career in photography. His first major photo exhibition came in 2006 when he hosted a show at the Galerie Alex Daniels in Amsterdam.
His work has appeared in several fashion magazines including Teen Vogue, The New Yorker, and GQ. He is also known for having worked with the brands MAC Cosmetics, Sergio Rossi, and Mercedes.
He was born and raised in North London, England and married model Kristen McMenamy in 1997.