She created her YouTube channel and posted her first video, "Slender - Ep 1 - Peed My Pants!," in June of 2012.
She has earned over 2.6 million subscribers.
In September 2016, she got engaged to fellow YouTuber Biggs87x AKA Ricky and they married in July of 2018. They created a shared YouTube channel called Ricky And Zai. They welcomed their first child, a son named Jaden, on December 11, 2020. She has done a number of challenge videos with her mother. Her younger sister also launched a YouTube channel.
Fellow YouTuber Lizzie LDShadowLady is also known for posting Minecraft content to her channel.